How do ads for fast food stack up against the real thing? For almost everyone its a no brainer, fast food looks nothing like their lush, plump and delicious ads.
Finally, there is a a side by side comparison. The brilliant people at alphaila have put up a great article depicting some of the best selling fast food sandwiches next to their advertising counterparts. Each real version of the sandwich has been ‘posed’ to make it as ‘appealing’ as possible.
Here are some the results. Click to see the full size image.
That Big Mac still looks attractive, come to papa…it is my Achilles heel. But Burger King, no thanks.